Case Studies

Proven results

Real clients. Real numbers. No vanity metrics.

Security Services·Canada

247gard.com

June 2023 – March 2025

A Canadian security guard service needed topical authority in a competitive local market. Through entity-based content strategy and semantic silo architecture, we tripled their organic page views.

Approach

  • Built comprehensive topical map using entity-based methodology
  • Created content silos aligned with service categories
  • Implemented BERT-aware on-page optimisation
  • Schema markup for LocalBusiness and Service entities
Topical AuthorityWordPressContent SilosLocal SEO

3× organic page views

within 12 months

Page view growth

Timeframe

12 months

Strategy

Topical Authority

Security Services·Canada

gforcesecurity.ca

June 2023 – March 2025

Another Canadian security services company, competing in the same niche. Focused on semantic keyword clustering and BERT-aware on-page optimisation to achieve a 50% traffic increase in just 6 months.

Approach

  • Semantic keyword clustering and BERT-aware content
  • 35% average improvement in search rankings
  • Topical authority framework implementation
  • Full WordPress workflow with entity-optimised schema
Entity SEOOn-Page OptimisationBERT ContentWordPress

+50% organic traffic

within 6 months

Traffic growth

+50%

Ranking improvement

+35%

Timeframe

6 months

Enterprise eCommerce·Pakistan

Metro.pk

April 2025 – Present

Pakistan's largest cash-and-carry retailer needed to fix critical indexation issues and improve Core Web Vitals across a massive product catalog. Implemented semantic silo structures and collaborated with dev teams on Next.js architecture.

Approach

  • Semantic silo structures and entity clustering
  • Reduced keyword cannibalization across the catalog
  • Core Web Vitals improvements: measurable LCP and CLS gains
  • Worked with React/PHP developers on SSR architecture
  • Structured data for knowledge panel eligibility
Technical SEONext.jsCore Web VitalseCommerceEnterprise

Crawl coverage +40%

after architecture redesign

Crawl coverage

+40%

Stack

React + PHP

Focus

Technical SEO + CWV

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