What does a technical SEO audit cover?
A technical SEO audit covers crawlability, indexation, site speed and Core Web Vitals, mobile usability, structured data, internal linking, redirect chains, canonical tags, hreflang, XML sitemaps, and robots.txt configuration. The output is a prioritised list of issues with clear implementation instructions.
How is technical SEO different from on-page SEO?
On-page SEO focuses on content — keywords, headings, meta tags, and copy. Technical SEO focuses on infrastructure — how search engines crawl, render, and index your site. Both are necessary, but technical issues block the benefits of strong content. A well-written page that Google cannot crawl will not rank.
Do you work with developers?
Yes. I deliver technical SEO specifications in developer-ready format — clear tickets with before/after examples, priority levels, and implementation context. I can work directly with your dev team, your agency, or your in-house engineers. I have experience with Next.js, WordPress, Shopify, and custom CMS environments.
How quickly will technical fixes improve rankings?
Indexation and crawl fixes can show improvement within days of implementation — Googlebot recrawls quickly when barriers are removed. Core Web Vitals improvements typically affect rankings within 1–4 weeks. Structural issues like canonicalization and internal linking architecture take longer to fully propagate, usually 4–8 weeks.
Can you audit sites built on Next.js or headless CMS?
Yes. I have hands-on experience auditing and implementing technical SEO on Next.js App Router sites, WordPress, Shopify, and headless architectures. I understand server-side rendering, static generation, dynamic rendering, and their implications for how Google crawls and indexes your pages.